A next-generation financial app aimed at providing a seamless, intuitive, and empowering financial experience for users. Built with a Gen Z and young millennial audience in mind, the app blends modern UX/UI practices with smart financial tools, offering effortless money transfers, real-time budgeting, and actionable insights into spending habits.

Through user research, competitive analysis, and iterative wireframing, the goal was to create a platform that feels personal, easy to navigate, and future-ready. Key features include smart budgeting, simplified transactions, automatic confirmation messages, and an intelligent financial insights dashboard — all wrapped in a clean, modern visual design that builds trust and engagement.

The project demonstrates a user-centered design process, from persona development and journey mapping to low-fidelity wireframes, prototyping, and branding strategy , resulting in a cohesive product vision ready for market launch.